West Des Moines Community Schools Community Education

This is one of three courses that makes up the Social Media for Business Certificate Program.

In this rapidly evolving digital world, online networking connects individuals and businesses from around the globe. Social media provides real time social interactions, news and entertainment, research, marketing, brand development, customer service, and much more.

In this course, we will explore top social media platforms including Facebook, Instagram, LinkedIn, YouTube, Twitter, and TikTok. Learn how your business can use social media to understand customer behavior, increase market reach, and convert site visitors into buyers. For beginner and experienced social media users.

This class can be taken individually, or together with the other two classes for the certificate. If you pay for all three classes at once, there is a $90.00 discount at checkout. 

The other courses in this program are: Integrating Social Media in Your Organization  and  Marketing using Social Media

To progress through this course you will:

• Read the print readings.
• Have the option of accessing the online readings.
• Listen to the audio presentation for the Unit and view the slides.
• Have the option of taking a self-quiz to see how much you have learned.
• Engage in written online discussion with your instructor and other participants.
• The content (readings, audio lectures, slides) and self quizzes are accessible for the entire course, so you can work ahead, or go back and review again, at your convenience.

Discussion

• The discussion for each unit lasts one week. All comments are made in writing and can be made at any time of the day or night.
• Your instructor will log into the discussion area at least once a day and answer questions, make comments, and respond to comments by you and the other participants.